Celebrity culture has undergone a dramatic transformation in the last 15 years, largely driven by the rise of social media. In the early 2000s, celebrities were distant figures — visible mainly on red carpets, in glossy magazine spreads, or during carefully curated TV interviews. Today, stars connect with millions of fans instantly through platforms like Instagram, TikTok, and X (formerly Twitter), offering unfiltered glimpses into their lives.
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Social media has blurred the lines between public and private life. A candid photo, a heartfelt post, or even a controversial statement can spread globally within minutes. This constant connectivity allows celebrities to control their narratives more directly, bypassing traditional media gatekeepers.
